How to • Letter Templates

Example Letter #1


The Doe Internet Sales Course

You have most likely heard of John Doe. Many people have been praising his methods for many years now.

What's my opinion? John's course got me started in the business of selling my own products on the Internet. It was the original program and is still one of the best.

This is a great course for anyone who is just getting started. John wrote it so that it doesn't go "over the heads" of folks new to the web. And it has a ton of easy-to-learn information that is valuable to anyone at any level of experience.

John is a true web marketing guru.

*(give examples)

Here are just some of the things people say about John's course:

*(give testimonials)

I'll tell you exactly why I was convinced to purchase this course. He offered a "90-day double your money back guarantee" (still does), so I figured that at the worst I could make a quick buck by returning the course.

Well, the course is still here and has become my Bible for Internet sales. I started with a $200 investment and John's course, and now I enjoy tens of thousands of dollars in increased revenue. You can do the same.

Click here to learn more about the course.

Example Letter #2


Extremely Limited Free Trial Offer. Guaranteed Only through Midnight, (date)

A Special FREE Offer for Skeptics!

Try "Doe's Internet Enterprises" FREE For A Week And Let Me Take All The Risk!

You've seen the fortunes that have been made on the Web, and you like what you've seen. But maybe you're a little skeptical. That's OK!

After all, you probably get a different "get rich quick" ad every day in your email...and you know most of the products are junk.

Maybe you've even been "burned" a few times in the past...and as a result, you (wisely) decide to never let it happen again.

I understand where you're coming from. I've been burned more times than I'd like to, you're not alone!

Put The Risk On Me! Put the burden on MY shoulders to prove what I say.

As part of a limited free trial offer, you can get the entire "Doe's Internet Enterprises" package without paying a single dime. (Offer guaranteed through midnight, [date])

That's right. You can download the entire program, and have it totally free for a whole week. Take it for a test drive. Give it your closest inspection. Make absolutely sure you LOVE it.

And during that free week, if for any reason at all...and I mean any matter how "strange" don't like the program...then you pay nothing. Your credit card is never charged!

Of course, if you decide to keep "Doe's Internet Enterprises," you're still protected by my 100% Love-It-Or-Leave-It Guarantee...for a full year!

So, if you want to get started with your own "Doe's Internet Enterprises"...and put all of the risk on here to try it free.

P.S. This is a very limited offer. I can only guarantee it through midnight, (date). You must act now if you want to try it free.

Example Letter #3


Take Your Business to the Next Level--Reach New Profits, Markets and Success

Building a Web presence enables you to market your company and its services to anyone in the world at the click of a mouse. Our reliable, value-driven hosting plans and superior 24/7 customer support will get you up and running on the Internet while growing with your changing needs. Whether you're just getting started on the Web or have a mission-critical site, Doe Site Builder has the plans and services that allow your business the room to grow.

Even better, we now have special limited-time offers on our hosting lines that will save you up to $400.

Doe's Advantage Program Plan

Just starting out in e-commerce? This plan offers all the features you need to get your Web business up and running. Our Advantage Program hosting plans are designed to help you build your online presence, while giving you the room to grow as your needs change.

* One month's free hosting

* No setup fee

* We'll move your site FREE

* Free FTP

Take advantage of these exceptional values and grow your business to its full potential--with Doe Site Builder.

*Terms and conditions apply. Valid only on a 12-month account. Promotions cannot be combined with any other Doe offer. Subject to credit approval, availability and other terms and conditions. See

Example Letter #4


Learn How to Create YOUR OWN Web Sites for Fun and Profit!

Only a few years ago having a corporate web site was a "curiosity." And having a personal web site only for die-hard computer professionals.

Times have changed! Now, businesses know that having a professional web site is a necessity.

But, creating your own web site can be an intimidating--most people don't know how to begin, or are afraid that it will be expensive. Fortunately, you can now enroll in the revolutionary new Doe Web Site Design Course that will take you step-by-step through everything you need to set up your site and make it look great!

Having Your Own Web Site Can Be Profitable and Fun!

*(List prominent reasons for enrolling)

Enroll today! We guarantee your satisfaction or your money back. The cost for this important course is only (price). (How to enroll.)

Example Letter #5


Build a Profitable Internet Business in One Hour...Guaranteed!

Are you ready to learn a simple system that Internet gurus have used to sell hundreds of thousands of dollars in products and services?

An entire system that can literally be put into action within minutes of hearing about it?

If your answer is yes, Doe Internet Profits is the proven system you need to use immediately. The system explains exactly what "masters" have done to create one money-making site after another. It will allow you to forget about all the 'secrets' people want to sell you. You can begin making money with what works starting today.

Here's some of what you'll discover in Doe Internet Profits...

*(list prominent features)

It's so easy we don't understand why more people haven't caught on. We'll show you exactly how to make big profits FAST!

Imagine creating multiple web sites that literally earn you heaps of cash while you are eating, sleeping, working and watching television. If you think that is daydreaming, you will be surprised when we show you actual examples of people who are making thousands each week. It's not daydreaming. It is real, and people who understand the simple concepts are doing it all around you right now.

Order today and find out just how easy it can be to make money with Doe Internet Profits. You won't get bogged down in hundreds of pages of filler information. This system is very short and effective. You'll understand the concept within 30 minutes and will be able to get started the same day you order Doe Internet Profits.

We offer a 100% money-back guarantee if you are not completely delighted with what you discover...

Order Now--Only $15.95

P.S. Remember, this is a NO RISK $15.95. If you aren't completely satisfied with the concepts we provide, we will return your money immediately.

Example Letter #6


Congratulations. You've got a web site! But, can anyone find it?

Doe Web Traffic GUARANTEES listing in major search engines like (list search engines) in 7 days or less!

It also quickly submits your site to over 1500 additional search engines, 10,000 media contacts (list media) and over 500 classified ads. It is easy, affordable, and registering takes just 5 minutes. Even if your site is not completed, it's never too early to submit.

Visit Doe Web Traffic by clicking on the link below. There is a special gift waiting for you. Imagine the Traffic you will get!

Example Letter #7


Doe's Guide to Internet Selling

The Internet is full of special deals, auctions, and flea markets. Maybe you've wondered how you could become an e-seller and get your piece of a very big pie. Look no further! Doe's Guide to Internet Selling will guide you to all the major sources on the Internet to help you sell your products!

Lots of people are making money on the side through Internet selling. Some can even quit their day jobs! You, too, can turn big profits like thousands of others!

In Doe's Guide to Internet Selling, we show you how to:

*(list prominent features)

Don't waist time going through the learning curve. We've done all the work! You just follow the easy steps and you'll soon be on your way to a successful, high profit business!

Order today and find out just how easy you can start your e-selling business!

(Order information)


For a limited time we are giving away (name premium) with every order! A $10 value!