Example Letter #1
Doe Feed and Seed has been in business in Springfield since 1927. This year the company expects to weigh, process and ship worldwide over 43 million tons of wheat. Approximately 20 percent of the total will be bagged for storage. We are requesting a volume discount on the 100 lb gunny sacks we use to store this grain.
Please have your service representative contact me within a week of your receipt of this letter. We want to finalize our purchase contract as soon as possible. I can be reached at 555-5555. Thank you for your kind assistance.
Example Letter #2
Yesterday I received the book I ordered from the Doe Book Club and found pages 20 to 35 missing. Because the book is damaged, I am asking that Doe credit my account with 50% of the book price--$8.50 to be exact. In my two years of business with the Book Club I have never received an inferior product. I feel certain that Doe could not sell this book as-is for the regular asking price. Because I have already read the novel, I am willing to accept the book at a discount rather than return it for a full refund. If I receive no reply within two weeks, I will return the book for full credit plus shipping charges.
Example Letter #3
Springfield Middle School will be holding a fund raising breakfast on the morning of July 4. We will be serving a number of dairy products at the breakfast, including milk, butter and yogurt, and would prefer to buy these from a single supplier, rather than running around all over town looking for "specials." Would you be willing to give us a substantial discount on these products? We anticipate needing 70 gallons each of 2% and 1% milk, and 800, 8oz cartons of fruit yogurt, along with 15 pounds of butter. I will call you on Tuesday next week to discuss this further.
Example Letter #4
I would appreciate receiving a discount on the 50 gross of striped 2-inch plastic balls I ordered from you for the city-wide Youth Activity Day on June 12. I was surprised to see from your statement that you were planning to charge us the regular retail price for these. The balls are normally sold in individual plastic and cardboard packages, but you need neither to package them nor transport them, as our arrangement was that we would pick up the balls, packed loose in cardboard boxes, directly from your warehouse. Under the circumstances, a discount of at least 35% seems reasonable.
If you agree with this, please confirm the agreement in writing. If not, please call me at 555-5555 as soon as possible so we can come to a mutually agreeable arrangement.
Write Your Letter Step-by-Step
Request the discount or complimentary product or service.
Explain why you want or deserve a discount or complimentary service or product. If you have sustained monetary losses due to the reader's error, give the details of your loss.
Tell the reader the exact amount you want discounted or what you expect.
Ask for a reply.